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workosaur
8
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40
points
Which brand created a sensation by sticking a Ford Cortina to a billboard at a busy junction in London?
British Petroleum
Ford
Goodyear
Araldite
workosaur
8
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40
points
Which ad agency keeps a bowl of fresh apples in the reception areas of its offices all over the world?
BBDO
Leo Burnett
JWT
Ogilvy & Mather
workosaur
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40
points
"Mutual Fund investments are subject to market risk, read the offer document carefully before investing." What is the minimum time for which this standard warning must be announced or displayed?
5 seconds
7 seconds
10 seconds
3 seconds
workosaur
8
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20
points
In 1984, a commercial aired during Super Bowl was considered a watershed event. It opened the flood gates for advertising revenues for networks during the Super Bowl. The advertisement was for:
the Apple computer
the Motorola cell phone
the Lexus automobile
the Energizer battery
workosaur
8
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40
points
In 1895/7, the first motion picture advertisement was created. The product it advertised was:
Vacation at Niagara Falls
Coca-Cola
Chewing Gum
Cigarettes
workosaur
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30
points
Complete this famous quote about an Advertising Agency by Fred Allen :"An Advertising Agency is 85%_______ and 15%_______"
Creativity and Hard Work
Confusion and Commission
Confusion and Order
Creativity and Commission
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